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Fresh Ahr is the lifestyle of hours spent scouring clothing and shoe racks; nose deep in cookbooks and bestsellers; eyes glued to the television and big screen; and the constant beat from the bass of headphones. From sisters Kate and Sara Ahrendtsen, hence the “ahr” in Fresh Ahr, pronounced like “air,” this space is a snapshot for what we love:

birchbox

Hey, it’s Sara. This week Kate and I attended the first ever Birchblogger Meet-up at Birchbox Local, located in Chelsea Market. For those of you who aren’t familiar with Birchbox, it is a discovery e-commerce platform that is redefining retail by offering customers a personalized way to discover, sample, shop, and learn about the best products available. Members are first in line to experience new products each month and have access to educational content to help them get the most out of their products. It makes beauty and trends accessible to anyone, anywhere; it is truly revolutionary. The Birchblogger Meet-Up offered the same “first in line” experience with lots of samples and a cozy conversation with CEO of Birchbox Katia Beauchamp and Lucky Magazine Beauty Director Jean Godfrey-June. Kate and I learned everything from the yummiest scents on the market like Atelier’s Orange Sanguine (fit with matching, initialed leather pouch and all) to the greatest and most innovated remedy for chapped lips (hint: rhymes with hipple dream…weird, I know)! it was a perfect evening filled with beauty and laughs (and an ah-mazing assortment of candy). Thanks, Birchbox Local for having us!

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